Frozen the movie is an all-time favorite for a lot of people, following through Elsa’s powerful story in search of queer identity. It was almost obvious that Frozen 2 would look better than the original film and the sequel didn’t disappoint pushing boundaries in Frozen 1 even further.
Team of Five
The original film was absolutely stunning but it gets better in the sequel with even more stunning water bodies, ice sculptures and the major transformation that Elsa goes through giving us the opportunity to experience her powers in a more intense way. In frozen 1 we saw more of Anna’s adventure story along with kristoff, Olaf and skev which was hilarious and sweet and now we get to have a five some with Elsa included which makes the storyline even more interesting.
Supporting Characters and Backgrounds
The sequel goes deeper into Elsa and Anna’s background in new ways and brings out heavier themes in the narrative, stronger consequences making it stronger generally than the original one. With old supporting casts such as Hans and the people of weastletown the film has introduced new characters such as Lieutenant Matthias who are just as iconic as the main characters but really don’t make any meaningful difference in the film except just helping to move the plot forward.
Elsa and Anna Strong Relations
Every character has a new wardrobe in the new movie but Elsa comes out as a whole new person. She goes ahead and does the unthinkable, letting her hair down and her outfits are just on point. However, it’s like some people never learn and some things never change. Elsa is still stubborn as ever and would rather take on all of her challenges by herself instead of asking her friends to help and sends Anna away, again. Although Anna eventually saves her sister, we’d have expected Elsa to know better than sending her selfless sister away.
Olaf
Olaf, on the other hand, is really doing the most at being hilarious in the second film like he always does. He is funny, heartwarming with great comedic relief as usual and this time his song is actually great!
Soundtrack and Kristoff Song
The movie’s soundtrack has always been great and gives the audience a great way to connect with the act. New songs have been featured and the old famous “let it go” let go. However, the overall soundtrack in the sequel is amazing, everyone gets to shine, Kristoff finally has his own song and it’s everything you could dream of.
Conclusion
For a movie-friend like frozen, the audience expects to relate more with it every time it’s released leaving you craving for more. Frozen 2 didn’t exactly leave it at that as it has what would be termed as a quick ending. Things move so fast in the last few minutes which makes sense because it’s a kids movie and has to wrap up quickly but still, in my opinion, they’d have made more of the movie like in frozen 1 in the last few moments making the narrative look less cheap.
Social networks have become one of the most important platforms on the Internet, especially because they are a very good way to amplify the content, disseminate it in a massive way and reach a large number of users in reduced times. Its use is relatively simple; however, for it to be proper, we must pay attention to a factor of extreme relevance: the hours in which the content is published. There is much research that shows which publication times are most optimal, all of which vary according to various factors such as the company, the region, the subject of content, and so on. For that reason, we present you with the best moments to post in the most popular social networks of this year.
The best time to post on Facebook is Wednesday at 11 a.m. and 1 p.m, Wednesday is the best day to post on Facebook. Other time slots include Monday to Friday from 9 a.m.–3 p.m and Saturdays and Sundays from 12:00 to 13:00. In addition, participation rates are higher on Wednesday is best with 18% and the highest percentage of clicks is weekdays from 1:00 p.m. to 4:00 p.m.
The best time to post on Twitter is Monday through Friday from 12:00 to 14:00 , Wednesday and Friday at 9 a.m, and the click-through rate is the highest on Wednesdays and weekends. People browse Twitter from mobile devices and desktop computers at work or at home, but it is also used in downtime such as travel.
Instagram is used at any time from mobile devices although in general there is more activity outside working hours. The best time to publish is Monday and Thursday at any time except between 3:00 p.m. and 4:00 p.m. Video posts tend to work better at 8:00 or 9:00 pm.
LinkedIn, whose use is professional, is usually used during the week’s work hours, just before the day begins and just after it ends. The best time to post on LinkedIn is during the week from 5:00 p.m. to 6:00 p.m. although Tuesdays, Wednesdays, and Thursdays from 7:30 a.m. to 8:30 a.m. and at 12:00 p.m. are also good slots. The highest number of clicks and actions is recorded on Tuesday from 10:00 a.m. to 11:00 a.m.
‘Punyakoti’ a simple moving allegory: a hungry tiger comes across a cow called Punyakoti and decides to make her his feast for the day. Punyakoti convinces the hungry tiger that she will surely return to sacrifice herself as his grand feast, once she fed her young calf waiting at home for her. Being trustworthy, she returns to be the tiger’s meal –Seems like this story took us again to the classic stories we heard in our school days the Panchatantra stories.
This story is derived from a popular Kannada folk song called Govina Haadu (The Cow’s Song), which is actually based on an episode in the Mahabharata (from the section of the Shanti Parva or “Chapter of Peace”).
PUNYAKOTI: Name of a Holy Cow
As per Indian Astrology the meaning of this name Punyakoti is a person with abundance of Confidence and Power. Here the astrological factor seems true through the success of the World’s First Ever Animation Film in Sanskrit by Mr. RAVI SHANKAR with a feather on its crown: National Award for the best animated film at the ANN Awards.
Let us hear what Punyakoti is and how it happens, directly from the creator. Our beloved Mr. Ravi Shankar.
1. You are now famous as a National Award Winner for the best-animated film Punyakoti at the ANN awards. We would like to know about you personally, Can you share something about your personal and professional life?
Professional: I started my career as a copywriter and a scriptwriter. I worked for a publication company in their Multimedia department. But after my MBA in HR, I shifted my career to process reengineering in HR and Marketing. I am an introvert. My creativity is inspiration driven. I get inspiration rarely so my output is very low.
Personal: I live with my wife and two children in Bangalore.
2. What is meant by Punyakoti: how did you end up in such a name for your film?
Punyakoti is the name of the cow in a folksong in Karnataka. I drew inspiration from the folksong. So I picked it up from there.
3. As per my knowledge, you are an American banking professional, holding on to your hectic work cycle where did you get the spark of doing such a project and how did you manage the time?
The spark came during a bus ride to office. Managing time was very difficult. I had to sacrifice many things in my personal life to make this happen. But I have a big whiteboard in my room, where I write down all my tasks and manage them one by one.
4. What were the hurdles you passed through from the start to the end of the project?
The biggest hurdle was finding the right talent who are trustworthy. As I worked with freelancers, many took advance and never delivered. Many did not have discipline of delivering on time. I had a lot of delays. I had to make hundreds of phone calls to get things done. Funding was an issue. I did not have a producer or a investor. So I struggled a lot on that front.
5. In spite of a lot many languages we use commonly for our communication purpose like English Hindi etc. you opted for Sanskrit. We all know that Sanskrit is a less spoken language, Is there any personal reason behind the selection what’s the thought process behind such a decision?
There was a Sanskrit teacher who told me there are no popular contemporary works in Sanskrit. So I thought it will be a good idea to make it in Sanskrit. Also I thought if I make a movie in Sanskrit, no one will bother me and I will have no competition.
6. How did you do the scripting and voiceover of this project?
The original script was written in English. We then conceived the dialogues in Malayalam as it was close to Sanskrit. We then translated it to Sanskrit through Samskrita Bharati. Then we approach a Sanskrit scholar (SR Leela) who has done Sanskrit play to help with her members to deliver the dialogues.
7. You are coming from an entirely different field, what all are the challenges you faced?
As I did not know animation, there was no one to guide me. I have done explainer video scripts. So I thought it would that easy. I took advice from a lot of people and learnt about the tools that are used. After two years I could edit the raw files and even draw to convey my ideas. Then it became easy.
8. Some funny moments you had during this journey?
Many people thought I was mad and wanted to just take the money from me. benhind my back they will say that this movie will never get completed as I dont know anything about the process. They will say it is easy to cheat Ravi. Now when I look back, it looks funny.
9. In a normal sense animated videos basically aimed at children, most of the viewers will be our little champs. In such scenario what made you do such a project? What was the inspiration behind doing such a complicated project?
There are many layers to the story. Some will appeal to children. Some will appeal to grown up audience. This is how stories are written all over the world.
10. Did you have any intuition about your project, that this is gonna hit the award screen?
I had an intuition that it was unique. but when the editor and the musicians and sound engineer saw the movie, they predicted that it could win awards as the story was very well told.
11. What is your opinion about Indian Animation Industry? As per your experience is there anything we need to change in our current working strategy? Does Indian Industry is getting its recognition in the World Animation Industry?
It is a fledgling industry. It will take a few years for us to have the resources to compete globally. Good talent exists in pockets. We have world class tools that are the same anywhere in the world. But time and money are also essential to make world-class animations. Making a good animation project has many parts including marketing. All of them have to come together. The live-action movie industry has matured over the years and all components are coming together very well. The same will happen in animation in a few years. But a few of us have to risk it.
12. Future plans: Any new inspirational project in your mastermind ?
I have three scripts in the works. The next movie will be announced in November 2019
13. What are some of the tips and tricks you have to give to the budding talents?
Dont give up. Dont stop learning. Dont aim for perfection. Keep the company of good people. I wanted to complete this project in 2015, but it took three years more. I had fear and I became frustrated. But my friends and family helped me to cope up. There are 100s of things we could have done better in Punyakoti. So there will always be another opportunity. So keep moving.
14. Lessons you learned from this?
There are hundreds of lessons. Some I have listed in the answer above.
15. As an award winner, what is your current feeling?
I feel lucky. I am a messenger through whom good work happens and not because of me.
16. A description of your team?
Anoop Sreedharan (Animatics), Ajesh (Storyboard), Prasad (Character), Shajeer (Painting), Shibu M(Layout), Deepak Divate (Animation) Krishna (Animation) were the core team. Girish AV (Creative Head) was the leader. He sacrificed a lot to make this movie happen. Without him we would not have completed this project. All these team members were there from the beginning to the end. There were others who worked on certain portions of the movie. The good part of the team was they were directing me than me directing them. I only shared the vision for each scene and the rest of it is their expertise.
17. Comparison between Ravi Shankar before Punyakoti and after a self-analysis?
I took risk and I have a small success. If not for this project, I would never have met the 100s of people in the daily course of life. I am thankful to god.
Evidently, popularity in the use of video content has been increasing. For 2019, there are many companies and businesses that have decided to incorporate videos into their marketing campaigns and have successfully achieved it.
The advantage of videos is that they can disseminate information both visually and auditively, which allows them to reach a wider audience. For that reason, for everyone who wants to boost their brand or business, it is important to know what tools can help them create marketing videos and get the most out of them.
One of them is statistics which gives us the possibility of knowing in numbers how we can make our material more effective. That is why we will describe below the statistics of video marketing that you cannot scorn in 2019.
Let’s start with the fact that 85% of users who use the Internet in the United States consume video content. Moreover, according to Cisco, by 2022, online videos will represent about 82% of total Internet traffic.
A study conducted by Google indicated that 6 out of 10 people prefer to watch videos online than a television program. Furthermore, YouTube, the platform belonging to the company, is the second most popular website on the Internet, having only the main Google browser as its greater competition.
It is proven that 80% of users who enter a website will watch a video, while only 20% will read text content. For that reason, 87% of marketing professionals are already using video in their strategy and, according to a study developed by HubSpot, 81% of businesses use videos as an advertising tool.
According to Insivia statistics, it is 53 times more likely for a website to reach the front page of Google if it includes videos. In addition to this, a video can increase the organic traffic of a web page by up to 157% and boost the conversion range up to 80%, as indicated by Unbounce and Conversion XL.
Besides all the details described above, it is no secret to anyone that videos help people to understand the content in a better way, so you can create a better connection between the user and the service or product you want to sell by using them.
if you have great video content. It is advisable to always create engaging videos for your YouTube channel. You can contact Explainer Video Makers to help you create animation videos that will captivate your audience. We are the best 2D animation studio in India, because we have an experienced team that has handled thousands of projects and we deliver quality animation videos at an affordable price.
After creating a wonderful script for your Explainer animation video, the next step is recording the perfect voiceover that will bring your idea to life. It might sound so easy, but it’s not that easy. From searching for the perfect voiceover artist to figuring out what kind of tone your audience will like, choosing the right voiceover for your video can be much more demanding than you think.
However, everything depends on what your 2D animation video is promoting and the audience you intend to reach out to. Your voiceover must address your audience in a personal way so that you can create a connection between you and your audience.
Let’s look at 3 rules that will help you choose the best voiceover for your 2D animation video.
Gender
Some products are created for a particular gender. When marketing this kind of product with an animation video, you would need a voiceover that resonates with the target gender. For example, an advert about male shoes should have the voice of a man or men in it.
Accent
This second rule is very important. The accent used in your voiceover must be one that your audience can relate to. You can use this to your advantage. For instance, if you’re targeting a particular locality, you can infuse an accent they understand into your voiceover, to make them relate to more to the video and product.
Tone of Voice
Most times, you might have the perfect script and a good voice over artist but due to the way the words are said, your audience might not even want to listen.
According to Professor Emeritus of Psychology at UCLA, Albert Mehrabian, 38% of the meaning of words comes from the tone of the voice. This shows how important a voice tone can be in your marketing animation videos.
Make sure you tell your voiceover artist what you want from them. You can choose the tone of voice that will properly represent your brand.
Now that you know what rules to apply when choosing a voiceover for your animation video, you also need to know that only a good animation video can complement your wonderful voiceover. You can get professional character-based animation videos from Explainer Video Makers. We are the best 2D animation studio in India because we have an experienced team that has handled thousands of projects and we deliver quality animation videos at an affordable price.
Free software is code written and it is maintained by community members and volunteers. Over the years, open-source programs have seen massive acceptance and growth in the business world. There are several reasons why businesses should use open-source software when creating their explainer videos. Here are reasons to adopt free software for creating explainer videos for your business.
Quality
Free software tends to offer what end-users need because the people who are making it are the end-users themselves. This means that it is not a matter of what the vendor thinks but what the customers want. Developers and users both contribute to the free explainer video software and they will make it into something usable and functional. This is why many businesses opt for open source solutions when creating explainer videos because of their technical superiority.
Offers Better Security
With free software, there are thousands of people sifting through it each day. This means that any problem will be quickly noticed and fixed swiftly. Proprietary software is known to threaten the security of users and has a past of security vulnerabilities. Since the proprietary software is secret, users wholly depend on the company to fix these issues. With free software, you will enjoy better security when creating your explainer videos.
Enhanced Flexibility
When you purchase proprietary software for your explainer videos, you will be locked in the solution that the software company has on offer. Free software is flexible and this means that you can use it and even change it to meet your unique business needs. There is no need for you to spend money and still suffer from software that does not meet your specific needs. With open-source, your business will be free from the requirements, prices, timetables, priorities, dictates, and vision of the software vendor.
Cost
Most open-source software is free and this is reason enough for businesses to adopt them. You will enjoy all the benefits at no cost. With proprietary software, you may end up paying a fortune upfront or even costly yearly subscription. All these charges tend to build up and they will consume your business money. Try out open-source software and enjoy the services at zero cost.
Some of the best explainer videos software for creating animated videos for your business includes:
For 2D Animations Free Explainer Video Software
PowToon– consists of excellent ready-made templates for producing superior quality animations. They are easy to use irrespective of your technical knowledge.
Wideo-has over 50+ music tracks and 1300 images allowing you to create the best full HD explainer videos with ease.
Animaker– consists of over 120 different kinds of animations and 5 different video styles and is easy to use.
Biteable-is one of the simplest video makers in the world and allows users to create HD quality videos and even publish them directly to YouTube.
Lumen5: this tool helps you create videos from articles. Explainer videos software free.
For White Board Animations Free Explainer Video Software
RawShorts: this software has creative graphic templates for different categories making it an ideal DIY whiteboard animation creator.
VideoScribe: allows users to make beautiful, HD whiteboard-style animation videos with no technical or design knowledge. Users can edit and make videos using royalty-free music and images and this makes customization of videos much easier. Free Explainer videos software.
MySimpleShow: has lightweight animated characters and vector images that allow users to create engaging visual explainer videos for free. Its powerful and simple user interface is ideal for everyone irrespective of their technical knowledge.
Moovly: with this free tool, you can add your personal pictures or audio clips when making your animation videos.
Easy Sketch Pro: has an easy to use drag and drop interface that is ideal for every user beginner or expert.
With the video revolution taking the world by storm, it is crucial for every business to invest in explainer videos. This helps you to keep up with the current trends and boost your ROI in the long run. With the right open source software, you can create high-quality and engaging explainer videos that will motivate your audience to take action and take your business to a whole new level.
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